Concept & Trend
I develop creative concepts and stories that shape and inspire print directions, drawing on catwalk and retail analysis, trend research, and historical references. My approach turns insights into visually compelling trend concepts and stories that aid in the design of collections that inspire and excite customers.
Concept & Trend Services
Print Trends
Print trends that inspire new designs are crafted from interpreting emerging and established trends from catwalks, retail and historical sources. These are translated into forward-thinking trend boards.
Concept & Moodboards
Visually rich moodboards and storyboards that bring ideas to life, combining trend research, historical references, and your brand’s DNA, shaping exciting print and concept stories.
Colour
I analyse and collect colour usage across catwalks, retail and trend forecasts, creating palettes and colour trends that are inspiring and perfectly aligned with your brand’s story.
